Social media agency, Portland, Oregon
Social media management built around better stories.
BRAVARA is a Portland, Oregon social media agency that helps businesses and organizations turn their ideas, expertise, and impact into organic social content people want to follow.
We create the strategy behind your content, find the stories worth telling, and build a consistent presence around what makes you distinct.
Why BRAVARA
A small, senior-led social media team in Portland.
Close to the work
BRAVARA is a small, senior-led social media team made up of strategists, writers, designers, and editors. Your account stays close to the people shaping and creating the work.
Grounded in what’s working
We pay attention to culture, audience behavior, industry trends, and the patterns inside your own performance. Then we turn that information into content that sounds like you and gives people a reason to keep following.
Fluent in your world
Our experience spans consumer products, service businesses, nonprofits, wellness, public speakers, personal brands, and national organizations. Every industry has its own language, audience, and opportunities. Our job is to understand yours and find the stories that make you worth following.
About the founder
Katie Cetta
Founder & CEO, BRAVARA
I’m Katie, founder of Bravara. I started Bravara because I believe the best brands are the ones people want to be a part of, and the ones that know how to fuse storytelling and strategy into the way they show up online.
When we work together, I’m looking for where you fit into the broader culture. What is it about your brand that people identify with, talk about, or want to be associated with? And how do we bring more of that forward?
Our approach combines sociology, psychology, and an understanding of how modern social algorithms actually work. We look at what makes people pay attention, what makes them feel connected to something, and what makes them want to participate. Then we build the content strategy around that.
My background is in film production, where my work as a producer has landed at SXSW, Festival de Cannes’ Fantastic 7, Hulu, 20th Century Fox, and Tubi, and has won the Jury Award at the Austin Film Festival.
I bring that understanding of story and audience into Bravara, but the goal goes far beyond telling a good story. It’s about figuring out what makes your brand matter to people, then building a social presence they genuinely want to be a part of.
Social media services
Two ways to work with our social media team.
Package one
Social Media Strategy & Management
For businesses and organizations ready to build a stronger, more consistent social presence without managing every moving piece themselves.
BRAVARA leads your organic social media strategy and turns it into a clear, ongoing content system. We learn your voice, understand your audience, and create the strategy, copy, graphics, and short-form videos that bring your story to life.
Who it’s for
Businesses, organizations, founders, public speakers, nonprofits, and experts who understand the value of social media but need experienced people to lead it. You may have plenty to say and no time to turn it into content. You may be posting consistently without seeing meaningful growth. Or your business may have evolved while your social presence stayed behind. We help bring your story, strategy, and execution back into alignment.
How it works
- A discovery call to understand your goals, audience, current social presence, and internal capacity.
- We build your scope, complete onboarding and brand immersion, and develop your initial social media strategy and content plan.
- Once approved, we move into an ongoing monthly rhythm of planning, content creation, publishing, and performance review.
What’s included
- Social media strategy tailored to your goals
- Monthly content planning and editorial calendar
- Caption and social copywriting
- Custom graphic design
- Reel editing and short-form video production
- Creative direction for reels, carousels, stories, and recurring series
- Social media profile optimization
- Search-aware captions, keywords, and alt text
- Scheduling and publishing
- Monthly performance reporting with clear next steps
- A dedicated social media manager who knows your brand
Community engagement, podcast repurposing, on-site content capture, and additional production support can be added based on the needs of your account.
Package two
Social Media Audit & Content Plan
For businesses and organizations that need clarity and direction before committing to ongoing social media management.
We take a close look at your current social presence, identify what is helping or limiting its performance, and build a practical plan for what to do next. The result is an honest outside perspective and a custom content strategy your team can actually use.
Who it’s for
A strong fit if your social presence feels inconsistent, outdated, disconnected from your goals, or stuck without a clear reason why. It can serve as the first step toward ongoing social media management or as a standalone reset for an internal team that needs stronger direction.
How it works
- Kickoff call and channel review.
- Two to three weeks of audit and strategy development.
- Your complete plan, delivered with a live walkthrough.
What’s included
- A comprehensive audit of your current social media accounts
- Analysis of your messaging, brand voice, visuals, content mix, and posting patterns
- Social media profile and bio recommendations
- Review of relevant competitors and leaders in your industry
- Identification of content gaps and missed opportunities
- A customized content pillar structure
- A 60 to 90-day social media content plan
- Hook, topic, and caption starters
- Search recommendations for profiles, captions, keywords, and alt text
- A live walkthrough of the findings and recommendations
- A complete strategy your team can keep and implement
Real results
Proof that a real strategy changes what happens next.
One recent 30-day window across three client accounts. Views climbed, new followers came in, and reach grew.
Client 1
413,447
views in 30 days
- +73
- new followers
- 268,848
- accounts reached
Client 2
374,570
views in 30 days
- +1,024
- new followers
- 188,571
- accounts reached
Client 3
123,885
views in 30 days
- +162
- new followers
- 11,310
- accounts reached
Organic results. Every account is different, and results depend on goals, platform, and starting point.
The work
Social media content people stop for.
Reels by industry
Short-form video we’ve built for brands like yours. Press play on any of them.
Commercial
Longer-form brand films for campaigns and launches.
Brands we’ve worked with
What clients say
Client reviews, in their words.
“I couldn’t recommend Katie and her team more highly.”
“As a founder, one of the hardest things to hand over is your voice. Our community means everything to me, and I never thought I’d find someone I trusted enough to represent our organization’s online presence the way I would myself. Katie changed that.
She took the time to truly understand our mission and values, and every piece of content felt authentic to who we are. Robyn also immediately understood my vision for editing, and Shayna has been an incredible community manager, making sure every member of our community feels seen, heard, and supported.
Bravara Social became an extension of our team and immersed as a part of our community. I couldn’t recommend Katie and her team more highly.”
“I could not have asked for a better partner.”
“In a world of AI-generated content focused on SEO and usually missing any emotional connection with the client, Katie and her team were a breath of fresh air.
Katie worked with us on social media and marketing as we launched SurvivorRx, and her understanding of our company went well beyond ‘best practices.’ Within just a few months, she could finish my sentences and knew exactly how to take our ideas to the next level and beyond. She has a keen ability to weave her own experiences and ours into something personal and fresh that reflects who we are and what we hope to accomplish by simplifying cancer survivorship.
Katie is someone who takes her work to heart, and we felt that in everything she did for us. Her Bravara team remained approachable, truly invested in our purpose and goals, and consistently professional and on time. As the CEO of an e-commerce company, having someone so trustworthy, with such high standards, lead our social media and online marketing was a tremendous relief. It gave me the freedom to focus on growing our business without feeling the need to micromanage. I could not have asked for a better partner.”
“A creative, dependable marketing team.”
“Katie and the team at Bravara have been wonderful to work with. They’ve supported us across social media, email marketing, content creation, and content editing, bringing creativity, care, and attention to detail to every project.
What we appreciate most is the thought they put into how our business shows up. From developing original content and creating social media posts to refining email campaigns and polishing our messaging, they help bring everything together in a way that feels consistent and true to our brand. Having their support across these areas has taken a lot off our plate and allowed us to focus more on running our nonprofit.
Katie and her team bring a fresh perspective while making the process feel collaborative. We’re grateful for the time, effort, and care they’ve invested in our business and would happily recommend Bravara to anyone looking for a creative, dependable marketing team.”
“A strong understanding of social media trends.”
“My observation of Katie is that she is a go-getter with natural people skills, attention to detail, solid communication capabilities, eager to take on new challenges with great results.
I would be remiss if I did not acknowledge Katie’s strong understanding of social media trends as she handles my organization’s social media accounts. She demonstrates a capability to handle multiple projects at once as well as the skill sets required to conceptualize and execute the production of digital media, events, and programs.
Katie is smart, engaging and maintains solid relationships.”
Frequently asked questions
Questions worth answering before you ask them.
What does a social media management agency do?
Develops and manages the strategy and content behind an organization’s social media presence: strategy, monthly planning, copywriting, graphic design, reel editing, publishing, and performance reporting.
Does BRAVARA create social media content?
Yes. Content creation is part of BRAVARA’s ongoing social media management service, including social copywriting, custom graphic design, reel editing, and creative direction for short-form content.
Does BRAVARA offer one-time social media audits?
Yes. The Social Media Audit & Content Plan is available as a standalone engagement, with no ongoing management commitment required.
Which social media platforms does BRAVARA manage?
Recommendations are based on your audience, goals, industry, and available content. Most engagements focus on one or two priority platforms so each strategy gets the attention needed to work well.
Where is BRAVARA based?
BRAVARA is a social media management agency based in Portland, Oregon. We work with businesses and organizations in Portland and beyond.
Who does BRAVARA work with?
Businesses, nonprofits, public speakers, experts, personal brands, and organizations across industries. Every strategy is built around the client, its audience, and its goals.
How much does social media management cost?
Cost depends on platforms, content volume, production needs, and level of support. Every engagement is scoped individually. Fill out the contact form below for a customized proposal.
Give people a reason to remember you.
Tell us about your brand and what you’re hoping social can do for it. We’ll be in touch to talk through next steps.
Or email katie@bravarasocials.com
Contact
Tell us about your brand.
Share a little about where you are and where you want to go. We’ll follow up by email.
Prefer email? katie@bravarasocials.com